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Gift & Party, or No Gift & Party at Year-End: That is the Question

As we approach the end of the year, I’ve decided to address a topic that’s a bit lighter than usual for my blog. In many companies, the same question comes up around this time: should we throw a year-end party to celebrate the season,  mark cultural events like Diwali ,  Christmas, etc..? And if so, should the company also offer a gift to employees, and what should the value of that gift be? Or simply have no party but still go with a gift ? or do nothing ? Who decides and how? For the sake of this discussion, let’s assume that the decision falls on management rather than the work council, though this can vary depending on the country and specific regulations. Ultimately, the company is the one providing the funds, whether directly or indirectly. The decision to host a party or offer gifts is often linked to the company’s financial performance. It’s understandable, of course, but financial health isn’t the only factor to consider. For example, what has been the company’s past practice? How do other companies in the same geographical region handle year-end celebrations? What’s the level of awareness among employees about the company’s financial situation, and how transparent has management been with this information? What’s the level of employee engagement? How often do people have the chance to connect physically in the office? The list of considerations can go on. Often also making the decision to cancel an event can have devasting impact on employees whereas the savings generated are generally marginal compared to the overall financial of the company. But it is easy to do and driven by short terms views, some leaders are taking this position. In the end, beyond the financials, it’s about the message management wants to send to the organization. The decision should align with the actions employees have experienced throughout the year. Sometimes, this is where the challenge lies. Can management justify a year-end celebration when a restructuring is underway? Would that be appropriate? From my standpoint, the answer is probably no, but let’s consider a different scenario. What if the restructuring has already been completed by year-end? Is it still wrong to celebrate while some employees have already left, or is it beneficial to gather the remaining team together, to build morale and foster a sense of unity as they prepare for future challenges? So, in general, what’s the goal of these year-end parties and the potential benefits from a management perspective? The Purpose and Benefits of Year-End Celebrations Year-end parties and gifts can serve multiple purposes beyond just celebrating the holidays. From a management perspective, the key benefits often centre around boosting employee morale, reinforcing a sense of community, and thanking the team for their hard work. After all, the holiday season is a time for reflection and appreciation, and a well-organized celebration can go a long way in showing employees that they are valued, especially after a challenging year. Research supports this: recognition and social events are linked to higher engagement and retention. Companies with strong recognition cultures report up to 31% lower turnover and 12% higher productivity (Incentive Research Foundation, 2023). Beyond the “feel-good” factor, a year-end gathering can also serve as an opportunity to reinforce company culture. It’s a chance to bring together teams from different departments or remote locations, foster stronger interpersonal relationships, and encourage a more collaborative atmosphere. For employees who may not interact much during the year, the party can be a rare but important opportunity for bonding. Additionally, offering a gift whether it’s a small token of appreciation or something more substantial can be a gesture that helps employees feel acknowledged. It doesn’t always have to be extravagant; often, it’s the thought and sincerity behind the gift that counts. Studies show that even small, personalized gestures can significantly boost morale and loyalty . A gift, when done right, can express gratitude and appreciation for employees’ dedication and contributions. However, companies should be mindful of how these celebrations are framed. If a company has undergone significant restructuring or faced financial struggles, a lavish celebration might seem out of touch with the current reality. The key is balance ensuring that any party or gift aligns with the company’s situation and doesn’t create an impression of extravagance in times of difficulty. The Value of the Gift: One Size Fits All or Employee Choice? When it comes to the value of the gift, there are a few elements to weigh. One of the main questions is whether the company should choose a single gift for all employees or offer a variety of options to cater to different tastes and preferences. Some companies opt for a standard gift, such as a branded item or a uniform gift package, which can create a sense of equality among employees. However, the challenge with this approach is that it may not reflect the diverse interests or needs of the team. On the other hand, offering a selection of gifts might better cater to individual preferences but could be more logistically complicated to organize. Some times especially when it has been recurrent, the gift is so established that it can not be changed or replaced. I have in mind an example of a company who was offering every year a turkey to all employees for Thanksgiving and one year no enough quantity was delivered. In compensation some employees got Salmon instead. The reactions of those employees have been extremely negative and the company had to come back the following year to turkey for every one and securing absolutely the delivery !  The focus on food items is generally well appreciated and according to the country and cultural context is fully expected. An increasingly popular alternative is to provide employees with vouchers or gift cards, allowing them to choose what they want. This option provides greater flexibility and personal choice, empowering employees to select something they genuinely value, whether it’s for personal use or a special treat. It also avoids

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Navigating Decision-Making in a VUCA World: A Leadership Imperative

In today’s VUCA environment (volatile, uncertain, complex, and ambiguous)  decision-making is not just a leadership competency; it is the lifeline of organizations. Leaders face uncertainty almost daily and doing nothing is rarely an option. Leadership today feels like steering a ship through relentless storms: holding the course, making critical choices to protect the vessel, and ensuring the crew remains safe and motivated. Organizations and their leaders face challenges like those of a seasoned captain at sea balancing growth ambitions with prudence, safeguarding the future, and keeping teams engaged despite turbulent waters. Yet, the way leaders approach decision-making varies dramatically, and the consequences of these choices can be profound. Sometimes, the ship or the company simply disappears. Understanding VUCA and Its Impact on Leadership The term VUCA, coined by the U.S. Army in the 1990s, describes environments marked by volatility, uncertainty, complexity, and ambiguity. Today, it defines the global business landscape, amplified by digital transformation, geopolitical shifts, and disruptive technologies like AI and Industry 4.0. Researchers have introduced VUCA Prime Vision, Understanding, Clarity, and Agility as a counter-framework to help leaders respond effectively. These qualities are essential for decision-making that is both fast and informed. Two Contrasting Approaches to Decision-Making 1. The Intuitive Leader Some leaders lean heavily on intuition, trusting their instincts to guide them through uncertainty. Intuition draws on pattern recognition and past experiences, enabling quick decisions in high-pressure situations. I recall a conversation with a leader who once told me: “With all your systems, models, and assessments, I can achieve the same results by flipping a coin or following my gut.” At first, I was stunned. But this leader had built a $2 billion business with thousands of employees a testament to the power of entrepreneurial instinct. This approach works well in fast-moving environments or during the early stages of a business, where speed and adaptability are paramount. However, as organizations grow and complexity multiplies, the limitations become clear. Without structure, decision-making can devolve into chaos. Teams lose clarity, priorities blur, and what once felt agile turns into confusion. Research Insight: Intuitive decision-making correlates strongly with entrepreneurial success but weakens as organizational complexity increases. 2. The Analytical Leader On the other end of the spectrum are leaders who rely extensively on data, tools, and models to identify the best course of action. Structured decision-making offers rigor and confidence, but it comes with two significant drawbacks: Even with exhaustive analysis, outcomes in a VUCA environment remain unpredictable. Over-engineering decisions can be just as dangerous as relying solely on gut instinct. The Science of Balance: Combining Intuition and Analysis Research consistently shows that blending intuitive and analytical thinking leads to better outcomes. Leaders who integrate both approaches, using data for validation and intuition for speed achieve higher adaptability and resilience. Best Practices for Balanced Decision-Making: Cognitive Biases and Leadership Pitfalls Leaders must also guard against biases like confirmation bias, overconfidence, and the Dunning-Kruger effect (cognitive bias where people with low ability or knowledge in a particular area tend to overestimate their competence, while those with high ability often underestimate their competence.), which can distort judgment under uncertainty. Intellectual humility acknowledging what you don’t know is a critical leadership trait in complex environments. Frameworks for Decision-Making Under Uncertainty Harvard Business Review and HEC Paris recommend structured approaches such as: Ask what could make you regret this decision, what alternatives you missed, and whether the decision is reversible. The Leadership Imperative Ultimately, decision-making is not about being right all the time, it’s about being decisive, learning fast, and adapting. Leaders who master this balance will not only steer their organizations through storms but also inspire confidence and resilience in their teams. Your Call to Action Ask yourself: The next storm is already forming on the horizon. Your ability to decide and to help others decide will determine whether your organization thrives or sinks. Start building that balance today !

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Jean Luc Giraud

Managing partner and chairman of the board

A global human resources and business C-suite Leader with a combined business management and broad human resources expertise. Having worked and lived internationally, with multinational large and mid-size companies experiences developed across several industries, FMCG, retails, Healthcare & pharmaceutical, luxury, automotive and energy including best practices gained in General Electric, Novartis and Mercedes-Benz. Jean-luc worked several years as a member of the management team in PE (Bain Capital) back up company.

Driving substantial changes through growth plans, operational effectiveness, multiple integrations following acquisitions, entry & development into emerging markets. Creating short and long terms value by addressing people challenges such as Global cultural and business Transformations, talent acquisition, organization development, leadership, performance management, C&B, Employee relations, HR operations.   Having held significant budgets and leading global teams in complex matrix organizations, focusing on both strategic and operational excellence.  Passionate by talent Management and people growth.

Jean-Luc is an alumni from the Ecole Superieure des affaires-University Grenoble II (France)  with 2 post MBA degrees Magistere of business management and DESS of management information system – He is also an alumni from ESSEC Business school (France) with a specialized HR program  and Manheim University (Germany) with an Executive MBA.  He has also completed various short terms programs at Stanford university (USA) – Sloan Business school (USA) – INSEAD (France)

Frédéric Giraud

Senior logistics partnership manager

Frédéric is a multilingual logistics professional with hands-on experience in last mile delivery, supply chain optimization, and 3PL operations across Europe. He currently serves as Senior Logistics Partnership Manager at Westwing, where he oversees logistics strategy and carrier partnerships across DACH, BENELUX, and France.Prior to Westwing, Frédéric held multiple leadership roles at Amazon Logistics, including Delivery Operations Manager and On-Road Manager, where he directed large-scale delivery networks, led regional cost optimization initiatives, and supported multiple country and station launches across Germany, the Netherlands, and Luxembourg.

He is Lean and Kaizen certified, with a strong track record in vendor negotiations, cost savings, and sustainable logistics practices.

His experience spans e-commerce, retail, and tech-driven logistics environments, with a focus on operational excellence and continuous improvement.

Frédéric holds a Master in International Management from EADA Business School in Barcelona and a Master in Change Implementation & Disruptive Technology from Universitat Internacional de Catalunya. He is fluent in French, German, and English, with working proficiency in Spanish

Matthias Scharer

Chief operating officer for Microsoft Device Partner Sales EMEA and strategy and marketing leader for AI and cloud transformation at Microsoft

Matthias is technology executive with 25+ years of experience leading strategic growth, transformation, and innovation across global markets. As COO and Head of Strategy & Marketing for Microsoft Device Partner Sales EMEA, I drive regional execution across Marketing, Category Management, and Operations—accelerating AI adoption, hybrid infrastructure, and next-gen device deployment.

I lead a high-performing organization focused on aligning Microsoft’s investment strategy with customer needs, enabling digital transformation at scale, and unlocking value through intelligent edge and cloud services. Passionate about building future-ready teams, I combine strategic foresight with operational excellence to deliver impact across diverse industries and partner ecosystems.

Previously held senior sales leadership roles at Microsoft and Intel, with deep expertise in enterprise sales, vertical industry transformation, and partner strategy across Europe.

Matthias is hold a master of Engeering – Diploma Civil engineering from the Technical University of Munich and an MBA from Mannheim and ESSEC Business schools as well as a certificate from Insead in Management acceleration program.  

Cecilia Rodriguez

Founding partner and managing director of Sollertia in Argentina

Cecilia is an executive coach and consultant with over 20 years of experience in human behaviour and organizational development. Since founding Sollertia in 2004, she has partnered with more than 600 clients across Latin America and internationally, guiding leaders and organizations through processes of change, growth, and transformation. 

She is also Co-Founder of Avvartes International, a Switzerland-based network that amplifies leadership and organizational evolution programs across 16 countries. 

Certified Executive Coach by the Center for Creative Leadership, she has supported leaders at different organizational levels—CEOs, Presidents, Regional Heads, Vice Presidents, and Directors—across industries such as banking, telecommunications, pharmaceuticals, agribusiness, energy, logistics, and beverages & spirits, in regions from Latin America to the U.S., Europe, and Asia. 

Rooted in experiential learning and inspired by her lifelong connection with mountaineering, Cecilia brings a distinctive perspective to her facilitation and coaching: insight-driven conversations that help leaders unlock clarity, strengthen decision-making, and move forward with focus and confidence. 

She designed the R4G – Resilience for Growth Program with five global colleagues, delivering it for women leaders in open cohorts in the U.S., Europe, Asia and Latin America (2019–2023). From this initiative, “daughters’ programs” were created in-company for SIG (Global), MSD (Latin America) Akbank (Turkey), YPF and Banco Galicia (Argentina).

Christian Neubert

Leader of the Human Edge consulting firm and senior executive and transformational leader

Christian Neubert is a senior executive, transformational leader, and a trusted advisor to C-level executives for major businesses. He is also an expert in cultural transformation. Christian’s interactions with clients are insightful and provocative. He contributes experience from a multitude of countries, in a wide array of industries including pharmaceuticals, technology, banking, and broader life sciences. 

He specialises in defining strategic vision, leading and managing change, and executing to deliver against expected results. Wherever he goes, he cultivates innovation and demonstrates a global perspective, to deliver high performance across multiple cultures and markets. 

Christian’s focus on advanced analytics solutions includes Strategic Workforce Planning, allowing senior leaders to take impactful decisions resulting in more agile organizations for today and in the future. 

He is dedicated to successfully building and enabling organizations to build internal game-changing capabilities that have long-lasting business impact. Christian holds a master’s degree in Organizational Psychology from the University of Freiburg (Germany), and a bachelor’s degree in Economics. In his free time, he spends time with his family and friends, skiing, and traveling around the world. 

What clients can expect from Christian: 

His thoughtful, probing approach coupled with his strong business acumen focuses individuals and teams on the behaviours and actions required to achieve results, whether setting strategic direction, leading transformational change, or achieving exceptional performance.

Devvesh P. Srivastav

Country president and HR director APAC at Centrient Pharmaceuticals in India

Devvesh P has an enriched experienced of three decades in various Global, Regional & Local organizations in People & Business Management across Pan India, Asia, Europe & North America. Been on panel of key industry forums like IGCTC, NIPM, IISPI, OPPI & EFI. A post-graduate in HR Management & Employee Relations, Lawyer by training & Graduate in Tax with Chartered Accountancy Inter.

Devvesh is an inspiring leader who has a proven track record to transform, build, Co create and integrate high performing teams to achieve goals. He is currently based out of Gurgaon, Delhi NCR where he is working as Country President & Global & Regional HR Head for Global Tech Ops and Asia Region and a Board Member, Occupier under the Indian laws on compliance. Before he was working as Head HR & Corporate Services function with a Canadian MNC – Apotex and part of the Global HR Leadership Team having a GCC – Shared Service Centre in Mumbai.

Prior to Centrient & Apotex, he was with Sun Pharma as Corporate & Manufacturing HR Head, he advanced to become the Global HRBP for Sun Pharma with a responsibility of 10,000+ People role and was heading the Formulations business as AVP – HR & Admin. During his stint with Sun Pharma, Devesh has spearheaded the landmark integration of Sun – Ranbaxy & successfully completed the integration of GSK Opiate business of Australia with Sun.

At Teva, he was Sr. VP – HR & Admin and was responsible for the building One Teva – One Team. Previously he played significant role in transforming Merck in India while he was VP – HR & Corp Admin for Merck Group of Companies as HR Head for more than 12 Years. During his stint he has did multiple integration, Merck Millipore, Bangalore Genie & Merck Serono & also worked at Merck HQ in Germany and was responsible for 7 APAC countries in his regional responsibility. In addition to his HR professional exposure, he has successfully established 2 Major CSR Campaign MICT (Merck India Charitable Trust) – Adoption of Talent & IGNITE in Apotex – Initiative for Talent for underprivileged students in BLR & Mumbai and currently supporting a Centrient CSR campaign where he is passionately driving multiple projects touching 60,000+lives every year.

Devvesh P have worked across regions of India and did Global assignment in Germany/Frankfurt and lead South East Asia seven countries in his Regional Roles and exposed to multiple complex projects working with great minds and Organizations like McKinsey , EY, PwC , Bain , KPMG and known for working many business transforming assignment in his tenure and supporting start Up network while awarded as TOP 100 HR Mind , Best 100 HR Leaders, won accolades for his companies in Best Employers study in 2014 and 2018.

Belongs to a defence family background, Wife Mohini, an IT Professional and now a Home Maker & his son Divynsh is a professional Architect.

Certification Programmes & Key Leadership Engagements:

  • Certified trainer for different programs in Leadership & Management Development.
  • Certified trainer for “Insights” a behavioural program by Insights Discovery, Berlin
  • Certified trainer for coaching skills and NLP by David Ross, Performance Unlimited, UK.
  • Certified Assessor for Leadership Profiling by Merck KGaA.
  • Certified for Hogan Assessment – Three Fish
  • Performance Management System IIM – Ahmedabad
  • Certificate Course in “Regional Talent Training” at Singapore/Shanghai/Mumbai
  • Executing Coaching Skills & NLP Techniques – by Performance Unlimited UK
  • Merck Leadership Curriculum Certification – I, II, III & IV
  • 360 degree feedback program – by SHL.
  • Critical skills for Managers – by Andrew Bryant of “Self Leadership”, Singapore.
  • Gold Medallist in “Innovation Workshop” at Frankfurt
  • Persuing his ACC/MCC from Coachraya & ICF

Brigitte Schraetzenstaller-Rauch

Head of organization and administration at Vedra Pension and co founder of Great People Consulting

About Great People
Founded in 2014, Great People brings together a team of highly experienced practitioners with outstanding consulting and coaching qualifications and a proven track record across industries and leadership levels.
The team combines solid business backgrounds with deep human understanding – bridging strategy and people, structure and empathy. With decades of international experience in corporate, SME, and start-up environments, Great People consultants work pragmatically, strategically, and with a deep belief that successful transformation starts with people who feel connected to what they do.

About Brigitte
Brigitte combines systemic coaching and mediation expertise with extensive leadership experience in multinational corporations and start-ups. Her career includes positions at Roche, Oracle, Novartis, and Bilfinger, giving her a profound understanding of organizational dynamics, leadership challenges, and cultural diversity.
As a former Managing Director in the start-up sector, Brigitte brings a hands-on approach to business transformation and organizational development. She supports executives and teams in gaining clarity, aligning strategy and culture, and leading change with confidence and empathy.

Her Focus Areas
Executive Coaching Brigitte coaches C-level leaders, senior managers, and leading professionals to enhance their effectiveness and leadership impact.
Focus topics include:
• First 90 Days onboarding and leadership transition
• Executive Presence and authentic leadership, especially for female senior leaders
• Self-effectiveness, management, and career development strategies

Start-up Consulting
Drawing on her own executive experience in start-up leadership, Brigitte supports founders and early-stage companies in building sustainable structures and growth strategies.
Typical consulting areas:
• Pitch coaching to create compelling, investor-ready presentations
• Business development and Go-to-Market strategies
• Company building and scaling from concept to execution

Executive Consulting & Organizational Development
Brigitte advises organizations in strategy, change, and leadership development, enabling transformation with clarity, empathy, and measurable results.
Key project experience includes:
• Company strategy development and rollout in Healthcare, IT, and Service industries
• Design and global rollout of a Human Resources Strategy in the service sector
• Development and implementation of a “Sales Academy” for an intern. printing company
• Teambuilding and leadership alignment workshops for global finance teams in the
pharmaceutical industry

Global Projects & HR Expertise
Her international project portfolio includes:
• Development of Global HR strategies and implementation of an international Diversity & Inclusion strategy
• Development of Global Leadership Programs for multinational organizations
• HR Interim Management for a leading pharmaceutical company – including business
partnering with global business units and facilitating change management & coaching skill workshops for leadership teams

Facilitation & Events
Her passion lies in inspiring groups, fostering active and interactive collaboration, and creating lasting impact.
• Facilitates engagement from small teams to large organizations, ensuring every
participant is involved
• Designs and leads kickoffs, trainings, and bootcamps that spark creativity and
collaboration
• Creates experiences that leave participants inspired, motivated, and talk about the impact years later

In a nutshell
Brigitte is a pragmatic, inspiring, and results-driven consultant – credible in the
boardroom,empathetic in personal interaction, and deeply committed to sustainable
transformation.
She believes that organizations thrive when people are aligned, motivated, and connected.

Alexandra Zhao

Senior Consultant of Zhonglun W&D Law Firm. Visiting scholar of Columbia Law School 2025-2026

Ping ZHAO (Alexandra) is a Senior Consultant at Zhonglun W&D Law Firm and a Visiting Scholar at Columbia Law School. With over twenty years of experience spanning the judiciary, corporate, and private practice sectors, she has gained extensive experience advising multinational corporations on international arbitration, cross-border mergers and acquisitions, and global trade compliance.

Before entering private practice, Ms. Zhao served as Global Risk and Compliance Director and China Legal Head at Centrient Pharmaceuticals, a Bain Capital portfolio company headquartered in Rotterdam, the Netherlands, where she established comprehensive global compliance frameworks covering anti-corruption, export controls, ESG, and data privacy. Earlier, she was Senior Legal Counsel at China National Offshore Oil Corporation (CNOOC), managing complex international disputes and investment arbitration cases across the United States, the United Kingdom, and Africa.

Ms. Zhao began her legal career as a judge assistant at the Beijing Haidian District Court and was later promoted to Acting Judge. She also worked with The Asia Foundation on legal reform initiatives in China. She currently serves as Vice Secretary-General of the China International Investment Arbitration Forum and Director of the China Modern Enterprise Research Association.

She holds an LL.M. in Commercial Law from the University of Bristol, an MBA from Tsinghua University, and a B.A. in English from the China University of Political Science and Law.