System : digital systems and AI driven performance

Technology as an enabler for performance

In our PPS methodology, the system dimension brings together the tools, data and infrastructures that support people and processes. When systems are well designed, they simplify how work gets done, increase speed and reliability and create transparency for better decisions. When they are not, they become a constraint and add complexity.

Our work on digital systems and AI driven performance focuses on making technology an enabler. We help organizations structure digital onboarding, lean management and efficiency programs, end to end logistics optimization and the use of AI in HR and logistics processes in a realistic and sustainable way.

Our system and performance services

Digital onboarding

We design and support digital onboarding solutions that help new hires integrate faster and more effectively. These solutions connect policies, culture and ways of working in a simple and accessible way so that employees can understand expectations and become productive from day one.

Lean management and efficiency improvement

We apply lean management principles to simplify workflows, remove waste and increase efficiency across support and operational functions. The focus is on clear roles, robust routines and practical tools that help teams deliver with more speed, quality and predictability.

Logistics end to end optimization

We support end to end optimization of logistics and supply chains. This includes mapping flows, identifying bottlenecks and designing improvements that increase reliability, reduce costs and strengthen service levels for internal and external customers.

HR processes simplified with AI

We help organizations use AI to simplify and structure HR operations. Typical applications include support to HR service centres, employee self service, document handling and analytics that make HR processes more accurate, scalable and user friendly while keeping the human role at the centre.

Logistics processes improved via AI

We support the use of AI in logistics to improve planning, forecasting and execution. The objective is to increase visibility, speed and reliability across the value chain by using data and AI tools in a way that remains understandable and manageable for the teams who operate the processes.

Our view on AI in HR and operations

We see AI as a powerful enabler when the right foundations are in place, not as a magic solution. In HR and operations, meaningful impact depends on scale, standardization, a clear cost benefit rationale and serious attention to training and adoption.

Our work starts with the problem, not with the technology. We clarify what needs to be improved, stabilize and standardize processes and then identify where AI can realistically enhance productivity or quality. We are careful to keep the human role central, because emotional intelligence, judgment and leadership cannot be replaced by algorithms.

Examples of system driven impact

System and technology interventions, when combined with people and process work, have contributed to tangible results for our clients. Examples include.

These examples illustrate how targeted work on systems, combined with the right leadership and process changes, can translate into measurable performance improvements.

Lean back office programs supported by clear system improvements that helped reduce SG and A costs while increasing clarity and agility.

A premium delivery strategy supported by logistics and data tools that reduced delivery lead times by thirty percent and enhanced customer experience.

Why choose Parker & Lafitte for digital and AI topics

Our approach to digital systems and AI is grounded in real life experience with HR, operations and logistics in complex organizations. We combine an understanding of technology and data with a strong focus on people, processes and change so that solutions are both robust and adoptable.

We are pragmatic and transparent about what AI can and cannot do. We help you avoid hype driven decisions and focus instead on concrete use cases where digital tools and AI genuinely support productivity, quality and decision making.

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Jean Luc Giraud

Managing partner and chairman of the board

A global human resources and business C-suite Leader with a combined business management and broad human resources expertise. Having worked and lived internationally, with multinational large and mid-size companies experiences developed across several industries, FMCG, retails, Healthcare & pharmaceutical, luxury, automotive and energy including best practices gained in General Electric, Novartis and Mercedes-Benz. Jean-luc worked several years as a member of the management team in PE (Bain Capital) back up company.

Driving substantial changes through growth plans, operational effectiveness, multiple integrations following acquisitions, entry & development into emerging markets. Creating short and long terms value by addressing people challenges such as Global cultural and business Transformations, talent acquisition, organization development, leadership, performance management, C&B, Employee relations, HR operations.   Having held significant budgets and leading global teams in complex matrix organizations, focusing on both strategic and operational excellence.  Passionate by talent Management and people growth.

Jean-Luc is an alumni from the Ecole Superieure des affaires-University Grenoble II (France)  with 2 post MBA degrees Magistere of business management and DESS of management information system – He is also an alumni from ESSEC Business school (France) with a specialized HR program  and Manheim University (Germany) with an Executive MBA.  He has also completed various short terms programs at Stanford university (USA) – Sloan Business school (USA) – INSEAD (France)

Frédéric Giraud

Senior logistics partnership manager

Frédéric is a multilingual logistics professional with hands-on experience in last mile delivery, supply chain optimization, and 3PL operations across Europe. He currently serves as Senior Logistics Partnership Manager at Westwing, where he oversees logistics strategy and carrier partnerships across DACH, BENELUX, and France.Prior to Westwing, Frédéric held multiple leadership roles at Amazon Logistics, including Delivery Operations Manager and On-Road Manager, where he directed large-scale delivery networks, led regional cost optimization initiatives, and supported multiple country and station launches across Germany, the Netherlands, and Luxembourg.

He is Lean and Kaizen certified, with a strong track record in vendor negotiations, cost savings, and sustainable logistics practices.

His experience spans e-commerce, retail, and tech-driven logistics environments, with a focus on operational excellence and continuous improvement.

Frédéric holds a Master in International Management from EADA Business School in Barcelona and a Master in Change Implementation & Disruptive Technology from Universitat Internacional de Catalunya. He is fluent in French, German, and English, with working proficiency in Spanish

Matthias Scharer

Chief operating officer for Microsoft Device Partner Sales EMEA and strategy and marketing leader for AI and cloud transformation at Microsoft

Matthias is technology executive with 25+ years of experience leading strategic growth, transformation, and innovation across global markets. As COO and Head of Strategy & Marketing for Microsoft Device Partner Sales EMEA, I drive regional execution across Marketing, Category Management, and Operations—accelerating AI adoption, hybrid infrastructure, and next-gen device deployment.

I lead a high-performing organization focused on aligning Microsoft’s investment strategy with customer needs, enabling digital transformation at scale, and unlocking value through intelligent edge and cloud services. Passionate about building future-ready teams, I combine strategic foresight with operational excellence to deliver impact across diverse industries and partner ecosystems.

Previously held senior sales leadership roles at Microsoft and Intel, with deep expertise in enterprise sales, vertical industry transformation, and partner strategy across Europe.

Matthias is hold a master of Engeering – Diploma Civil engineering from the Technical University of Munich and an MBA from Mannheim and ESSEC Business schools as well as a certificate from Insead in Management acceleration program.  

Cecilia Rodriguez

Founding partner and managing director of Sollertia in Argentina

Cecilia is an executive coach and consultant with over 20 years of experience in human behaviour and organizational development. Since founding Sollertia in 2004, she has partnered with more than 600 clients across Latin America and internationally, guiding leaders and organizations through processes of change, growth, and transformation. 

She is also Co-Founder of Avvartes International, a Switzerland-based network that amplifies leadership and organizational evolution programs across 16 countries. 

Certified Executive Coach by the Center for Creative Leadership, she has supported leaders at different organizational levels—CEOs, Presidents, Regional Heads, Vice Presidents, and Directors—across industries such as banking, telecommunications, pharmaceuticals, agribusiness, energy, logistics, and beverages & spirits, in regions from Latin America to the U.S., Europe, and Asia. 

Rooted in experiential learning and inspired by her lifelong connection with mountaineering, Cecilia brings a distinctive perspective to her facilitation and coaching: insight-driven conversations that help leaders unlock clarity, strengthen decision-making, and move forward with focus and confidence. 

She designed the R4G – Resilience for Growth Program with five global colleagues, delivering it for women leaders in open cohorts in the U.S., Europe, Asia and Latin America (2019–2023). From this initiative, “daughters’ programs” were created in-company for SIG (Global), MSD (Latin America) Akbank (Turkey), YPF and Banco Galicia (Argentina).

Christian Neubert

Leader of the Human Edge consulting firm and senior executive and transformational leader

Christian Neubert is a senior executive, transformational leader, and a trusted advisor to C-level executives for major businesses. He is also an expert in cultural transformation. Christian’s interactions with clients are insightful and provocative. He contributes experience from a multitude of countries, in a wide array of industries including pharmaceuticals, technology, banking, and broader life sciences. 

He specialises in defining strategic vision, leading and managing change, and executing to deliver against expected results. Wherever he goes, he cultivates innovation and demonstrates a global perspective, to deliver high performance across multiple cultures and markets. 

Christian’s focus on advanced analytics solutions includes Strategic Workforce Planning, allowing senior leaders to take impactful decisions resulting in more agile organizations for today and in the future. 

He is dedicated to successfully building and enabling organizations to build internal game-changing capabilities that have long-lasting business impact. Christian holds a master’s degree in Organizational Psychology from the University of Freiburg (Germany), and a bachelor’s degree in Economics. In his free time, he spends time with his family and friends, skiing, and traveling around the world. 

What clients can expect from Christian: 

His thoughtful, probing approach coupled with his strong business acumen focuses individuals and teams on the behaviours and actions required to achieve results, whether setting strategic direction, leading transformational change, or achieving exceptional performance.

Devvesh P. Srivastav

Country president and HR director APAC at Centrient Pharmaceuticals in India

Devvesh P has an enriched experienced of three decades in various Global, Regional & Local organizations in People & Business Management across Pan India, Asia, Europe & North America. Been on panel of key industry forums like IGCTC, NIPM, IISPI, OPPI & EFI. A post-graduate in HR Management & Employee Relations, Lawyer by training & Graduate in Tax with Chartered Accountancy Inter.

Devvesh is an inspiring leader who has a proven track record to transform, build, Co create and integrate high performing teams to achieve goals. He is currently based out of Gurgaon, Delhi NCR where he is working as Country President & Global & Regional HR Head for Global Tech Ops and Asia Region and a Board Member, Occupier under the Indian laws on compliance. Before he was working as Head HR & Corporate Services function with a Canadian MNC – Apotex and part of the Global HR Leadership Team having a GCC – Shared Service Centre in Mumbai.

Prior to Centrient & Apotex, he was with Sun Pharma as Corporate & Manufacturing HR Head, he advanced to become the Global HRBP for Sun Pharma with a responsibility of 10,000+ People role and was heading the Formulations business as AVP – HR & Admin. During his stint with Sun Pharma, Devesh has spearheaded the landmark integration of Sun – Ranbaxy & successfully completed the integration of GSK Opiate business of Australia with Sun.

At Teva, he was Sr. VP – HR & Admin and was responsible for the building One Teva – One Team. Previously he played significant role in transforming Merck in India while he was VP – HR & Corp Admin for Merck Group of Companies as HR Head for more than 12 Years. During his stint he has did multiple integration, Merck Millipore, Bangalore Genie & Merck Serono & also worked at Merck HQ in Germany and was responsible for 7 APAC countries in his regional responsibility. In addition to his HR professional exposure, he has successfully established 2 Major CSR Campaign MICT (Merck India Charitable Trust) – Adoption of Talent & IGNITE in Apotex – Initiative for Talent for underprivileged students in BLR & Mumbai and currently supporting a Centrient CSR campaign where he is passionately driving multiple projects touching 60,000+lives every year.

Devvesh P have worked across regions of India and did Global assignment in Germany/Frankfurt and lead South East Asia seven countries in his Regional Roles and exposed to multiple complex projects working with great minds and Organizations like McKinsey , EY, PwC , Bain , KPMG and known for working many business transforming assignment in his tenure and supporting start Up network while awarded as TOP 100 HR Mind , Best 100 HR Leaders, won accolades for his companies in Best Employers study in 2014 and 2018.

Belongs to a defence family background, Wife Mohini, an IT Professional and now a Home Maker & his son Divynsh is a professional Architect.

Certification Programmes & Key Leadership Engagements:

  • Certified trainer for different programs in Leadership & Management Development.
  • Certified trainer for “Insights” a behavioural program by Insights Discovery, Berlin
  • Certified trainer for coaching skills and NLP by David Ross, Performance Unlimited, UK.
  • Certified Assessor for Leadership Profiling by Merck KGaA.
  • Certified for Hogan Assessment – Three Fish
  • Performance Management System IIM – Ahmedabad
  • Certificate Course in “Regional Talent Training” at Singapore/Shanghai/Mumbai
  • Executing Coaching Skills & NLP Techniques – by Performance Unlimited UK
  • Merck Leadership Curriculum Certification – I, II, III & IV
  • 360 degree feedback program – by SHL.
  • Critical skills for Managers – by Andrew Bryant of “Self Leadership”, Singapore.
  • Gold Medallist in “Innovation Workshop” at Frankfurt
  • Persuing his ACC/MCC from Coachraya & ICF

Brigitte Schraetzenstaller-Rauch

Head of organization and administration at Vedra Pension and co founder of Great People Consulting

About Great People
Founded in 2014, Great People brings together a team of highly experienced practitioners with outstanding consulting and coaching qualifications and a proven track record across industries and leadership levels.
The team combines solid business backgrounds with deep human understanding – bridging strategy and people, structure and empathy. With decades of international experience in corporate, SME, and start-up environments, Great People consultants work pragmatically, strategically, and with a deep belief that successful transformation starts with people who feel connected to what they do.

About Brigitte
Brigitte combines systemic coaching and mediation expertise with extensive leadership experience in multinational corporations and start-ups. Her career includes positions at Roche, Oracle, Novartis, and Bilfinger, giving her a profound understanding of organizational dynamics, leadership challenges, and cultural diversity.
As a former Managing Director in the start-up sector, Brigitte brings a hands-on approach to business transformation and organizational development. She supports executives and teams in gaining clarity, aligning strategy and culture, and leading change with confidence and empathy.

Her Focus Areas
Executive Coaching Brigitte coaches C-level leaders, senior managers, and leading professionals to enhance their effectiveness and leadership impact.
Focus topics include:
• First 90 Days onboarding and leadership transition
• Executive Presence and authentic leadership, especially for female senior leaders
• Self-effectiveness, management, and career development strategies

Start-up Consulting
Drawing on her own executive experience in start-up leadership, Brigitte supports founders and early-stage companies in building sustainable structures and growth strategies.
Typical consulting areas:
• Pitch coaching to create compelling, investor-ready presentations
• Business development and Go-to-Market strategies
• Company building and scaling from concept to execution

Executive Consulting & Organizational Development
Brigitte advises organizations in strategy, change, and leadership development, enabling transformation with clarity, empathy, and measurable results.
Key project experience includes:
• Company strategy development and rollout in Healthcare, IT, and Service industries
• Design and global rollout of a Human Resources Strategy in the service sector
• Development and implementation of a “Sales Academy” for an intern. printing company
• Teambuilding and leadership alignment workshops for global finance teams in the
pharmaceutical industry

Global Projects & HR Expertise
Her international project portfolio includes:
• Development of Global HR strategies and implementation of an international Diversity & Inclusion strategy
• Development of Global Leadership Programs for multinational organizations
• HR Interim Management for a leading pharmaceutical company – including business
partnering with global business units and facilitating change management & coaching skill workshops for leadership teams

Facilitation & Events
Her passion lies in inspiring groups, fostering active and interactive collaboration, and creating lasting impact.
• Facilitates engagement from small teams to large organizations, ensuring every
participant is involved
• Designs and leads kickoffs, trainings, and bootcamps that spark creativity and
collaboration
• Creates experiences that leave participants inspired, motivated, and talk about the impact years later

In a nutshell
Brigitte is a pragmatic, inspiring, and results-driven consultant – credible in the
boardroom,empathetic in personal interaction, and deeply committed to sustainable
transformation.
She believes that organizations thrive when people are aligned, motivated, and connected.

Alexandra Zhao

Senior Consultant of Zhonglun W&D Law Firm. Visiting scholar of Columbia Law School 2025-2026

Ping ZHAO (Alexandra) is a Senior Consultant at Zhonglun W&D Law Firm and a Visiting Scholar at Columbia Law School. With over twenty years of experience spanning the judiciary, corporate, and private practice sectors, she has gained extensive experience advising multinational corporations on international arbitration, cross-border mergers and acquisitions, and global trade compliance.

Before entering private practice, Ms. Zhao served as Global Risk and Compliance Director and China Legal Head at Centrient Pharmaceuticals, a Bain Capital portfolio company headquartered in Rotterdam, the Netherlands, where she established comprehensive global compliance frameworks covering anti-corruption, export controls, ESG, and data privacy. Earlier, she was Senior Legal Counsel at China National Offshore Oil Corporation (CNOOC), managing complex international disputes and investment arbitration cases across the United States, the United Kingdom, and Africa.

Ms. Zhao began her legal career as a judge assistant at the Beijing Haidian District Court and was later promoted to Acting Judge. She also worked with The Asia Foundation on legal reform initiatives in China. She currently serves as Vice Secretary-General of the China International Investment Arbitration Forum and Director of the China Modern Enterprise Research Association.

She holds an LL.M. in Commercial Law from the University of Bristol, an MBA from Tsinghua University, and a B.A. in English from the China University of Political Science and Law.